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July 24, 2006



About a week ago the design of my blog changed, and I wanted to thank the people who did this for me:

  • Javier Cabrera designed the new pages. He is a designer in Argentina. You can learn about his company here.

  • Neil Patel and Cameron Olthuis of Pronet Advertising implemented Javier’s design. You can learn about their company here.

I could not have done this without these three gentleman, and I love the new look. I hope you like the new design too. Please send in your comments.


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Hi Guy.

Nice work!
This design very pure and beautiful.
Like your ideas!

@John C Welsh - no matter how much space there is on the screen, the human eyes deal better with columns of text that are not too wide (there is research to support this) - that's one of the reasons newspapers and magazines use them. Apparently improves readability, retention, understanding, and reduces eye strain.

Yeah, I know - now that we're reading on computer screens you're getting finger strains from scrolling too much ....

I agree - very nice, clean design now. Great job. However, I have to agree with the previous poster (whom I thought was the first poster): not too fond of the reverse chronological listing of comments!

Hi People!
Yes, it's my fault. Nah, I'm just kidding. It was a great pleasure to work with Guy, he has some of the most creative ideas, but that you should know for sure at this point.

About the color scheme, we didn't want to go far from what Guy blog was in terms of color, and layout, so it's basically the same, just more clean; no great mysteries here my friends!

Hey, if some out there finds out something we miss, like a bug or something, please report (to me at least) so we can fix it right away ;)

And hey, enjoy the new look!
Good day!
Javier Cabrera

I am not crazt about listing the comments in reverse chronological order...just my .02$

People...change your resolution to 800x600 and see what happens. Now log-in via 56k and tell me that the design is below par. For those of you who don't do actual design (yes the programming) of course you'd like to stretch the columns 2 more inches but it's just not feasable if your goal is to please all audiences in the spectrum.

And YES, I have seen people that use 800x600 because it's still available on the micro$oft platform...

I like the design, it's clean and easy to read. Although, I couldn't open Javier Cabrera's link.

Does Guy ever respond on the comments section?

It's clean and simple, but it suffers from "narrow text syndrome", endemic in blogs. I have, as many do, a nice wide screen. Right now, I'm looking at a ~4" wide main text column, and a ~2" link column.

So, if you write more than a couple of paragraphs, it's scroll scroll scroll scroll scroll scroll. For example, your "Art of Firing" article is about 3 and a half vertical pages on a 17" Powerbook. But in Safari's RSS feed, it's maybe a page and a half.

Yes, white space is a good thing, but maybe you could think about maybe increasing the width of the article column a couple of inches? You'd still have room for nice margins, it would still be a clean, neat design, and you'd reduce the amount of vertical scrolling for everything.

Just because blog software wants you to write in newspaper column widths doesn't mean you have to.

Excellent work as always from Mr. Cabrera. I've worked with him myself on a couple of projects and he's done some really great work. Glad to see that someone else has benefited from his skills!

It looks very nice, but you need to do something about the color scheme. For people like me who comprise the 10% of the male population who are color blind, it is impossible to identify hyperlinks. The dark red or maroon color used for links just does not provide enough contrast with the surrounding black text.

Fortunately, I normally read your blog an RSS reader where the links show up as blue.

Clean and beautiful !

Below-average design.

Anyway, since all your posts contain huge amount of text, using 'verdana' would give a neat look.

What strikes me is the color theme. It proves that color affects mood and emotion. Well done!

Clean, dramatic and very readable look. I like it!


nice work. Glad you announced it as I wouldn't have noticed being an RSS reader. I'm glad I surfed over though - it's definately a good look.

It does not make any difference for me because I parameter my browser so that website appears as I like, not as website designers do.

(The link to the webpage where I lay out these parameters is embedded under my name.)

I clicked through and then realised that because I normally read the RSS feed, I didn't actually remember what it used to look like :)

I really like the new guy kawasaki blog layout. It looks great - very clean.

But when you say "I could not have done this without these three gentleman", don't you really mean that you mean that you could not have redesigned it by yourself? I mean, I'm sure their are some other people in the world that could have helped you. ;)

Looks great... if only all of us could hire people to make our blog look great! It's sharp though... clean and appealing.

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